Oroton x The UNDONE
The renowned Harper and Harley style icon, director and buyer for the UNDONE creates a curated edit of essential Oroton bags. Sara’s style signature is seasonless and naturally the UNDONE shopping destination is designed for the effortless minimalist. The exclusive Oroton edit is now available at the UNDONE.
What made you choose Oroton for this collaboration?
Oroton is such an iconic Australian brand. When we were looking to offer more bags and accessories to our Undone customer with a focus on quality and being timeless, yet also on trend, Oroton was a natural choice. I also have a wonderful relationship with the brand, having worked with them over the years with Harper and Harley, and I love the revival and new creative direction.
What’s your take on the new creative direction for Oroton?
It’s been such a welcome change and I’ve loved seeing the new creative direction come through over the last year. Evolution is critical, and we all love the brand and want it to thrive so seeing it resonate with new and old Oroton customers is lovely to see.
What’s your favourite style at the moment?
I love a short handle over the shoulder bag, anything nodding to the 90’s in a classic shape. The Oroton Icon Croco Clutch is perfect for achieving this look.
What’s been popular on The UNDONE recently?
As everyone jets off to Europe to escape the Aussie winter, they’re doing their vacation wardrobe shopping online. We have lots of beautiful leather sandals, cotton dresses and swimwear that is perfect for both our international customers as well as those Aussies lucky enough to seek warmer weather this time of year.
Which Oroton product are you loving?
I love the new Icon Micro bag, the thing I love most is the practicality that it actually fits my phone. It’s such a perfect going out bag when all you need is your phone, cards and house key, and it fits these essentials in easily in a cute chic way.
Are you excited to see the Oroton ready-to-wear collection launch?
Yes, very much so! With the brand being known for good quality and timeless pieces, I can only imagine this will come through in the ready-to-wear collection.
What are you most looking forward to seeing on The UNDONE next season?
I love new season, especially going into spring and summer collections as this is where Australian designers and brands really hit their stride. Resort which arrives from October is my favourite and I’m looking forward for the neutral trend to continue with lots of chocolate browns, caramels and beiges in head to toe looks.